Trading Standards
Trading Standards Information
The Trading Standards Service enforces a wide range of legislation concerned with the regulation of trade practices and offers advice and assistance on consumer problems.
Advice on consumer issues is provided via Consumer Direct.
To contact Consumer Direct, you can either email or phone 08454 04 05 06 for advice on a consumer problem.
Visit the Consumer Direct website contains sources of advice and guidance on a wide range of comsumer issues.
Consumer Direct handle all queries and comments regarding traders in Rotherham. In most cases they will be able to resolve your query, however on occasions they may need to pass your request onto specialist officers in the Council's Trading Standards team. Should this happen, the officers will get in touch with you directly as soon as possible.
For more information on a variety of service standards please use our Service Standards download area.
The Consumer Protection from Unfair Trading Regulations (CPRs)
The CPRs came into force on 26 May 2008 with the aim of preventing businesses that are unfair to consumers. The Regulations replace a lot of consumer protection legislation including Part III of the Consumer Protection Act 1987 (which dealt with misleading prices), the majority of the Trade Descriptions Act 1968 and the Control of Misleading Advertising Regulations 1988. The CPRs cover commercial practices between traders and consumers.
For further information on the Regulations, please refer to the Trading Standards website.
The purpose of the legislation we enforce is to protect consumers from fraudulent and unsafe practices and responsible businesses from unfair competition. The main aims of the service are:
- To promote and maintain a fair and safe trading environment
- To encourage confident and knowledgeable consumers through the provision of advice, information and education
- To promote and maintain the quality and competitiveness of goods and services produced by local business
What we do
The key areas we cover within Trading Standards are:
Below are some useful areas we cover in Trading Standards that also link wth the work of the Licensing section and other Regulatory bodies.
- Auction Premises
- Car Boot Sales
- Credit
- Motor Salvage Operators Guidance
- MOT Testing
- Non Medicinal Poisons
- Nursing Agencies
- Lotteries
- Petroleum Filling Stations
- Second Hand Goods
- Storage of Explosives
- Sex Establishments
- Street Trading
Other ways we can help
We have gethered together a lisy of useful links to helpful consumer organisations.
We enforce in a firm and fair way, embracing the principles in our General Enforcement Policy which takes into consideration the Code for Crown Prosecutors.
Last update: 11/07/2011
Pages in Trading Standards
- You are here → Trading Standards Information
- Civil Advice
- Safety Legislation
- Weights and Measures
- Fair Trading for Retailers
- Fair Trading for Customers


