Rotherham Council and Age UK Rotherham have today (Thursday 1 October), International Day of Older Persons, launched a new campaign to support older people to stay safe and healthy this winter.
A leaflet, aimed at older people who do not have access to the internet, contains information and advice on how to keep healthy and active while staying safe from coronavirus and other illnesses.
The campaign will also include a video discussing how older residents can continue with their normal routines while following Government guidelines and keeping safe.
With the upcoming flu season and the rates of coronavirus rising in Rotherham, the Council, Age UK Rotherham and health officials are urging older people and their families to plan ahead to make sure that they have the support they need throughout the winter.
Chief Executive Officer at Age UK Rotherham, Lesley Dabelle, said: “Lockdown has really shown people how we can pull together to support friends, families and neighbours throughout really difficult times. I know that a lot of older people have felt the social effects of shielding and isolating already so it is more important than ever for us to come together as a community to help those who are more at risk of catching illnesses this winter.
“It is really important that older people are prepared for the winter to make sure they can keep active and healthy during the colder months, from making sure they have access to their prescriptions to getting the food they need, and even having someone to talk to. A small act of kindness to your neighbour, a family member or friend can really make a huge difference to their lives.”
Rotherham Council’s Cabinet Member for Public Health, Cllr David Roche, said: “With the increase of coronavirus cases across the country, it has never been so important that older residents take the time to prepare themselves for the colder weather and get their flu jab so that they can be protected against other winter illnesses.”
During the winter months, older people are more at risk of catching seasonal flu and other illnesses but there are simple things that they and their families can do to help each other stay healthy and happy over the winter period.
This includes getting the seasonal flu jab which is available for free to everyone aged 65 and over. People over the age of 65 should contact their local GP or pharmacy to ask about getting their flu jab.
As well as following the guidelines of keeping 2m apart, wearing a face covering, washing and getting tested if they have symptoms of coronavirus, older people in Rotherham are being asked to consider four additional points:
- Thinking ahead – avoid busy times when going out
- Staying active – get outside when they can
- Keeping up to date – watch the news or go online
- Getting support – through AGE UK or the Council’s Community Hub