First pledges its support to children's campaign

Published Tuesday, 7th April 2015
First standing together
(left to right) Joy Devine, First Operations Manager in Rotherham, Tom Finnegan-Smith, Rotherham Borough Council’s Transportation and Highways Manager, and First Bus Drivers Neil Hanson and John Gallagher.

Staff from First buses have sent a strong message to those who target children by pledging its support to a Rotherham campaign.

First buses recently held a ‘meet and greet’ day in Rotherham’s Effingham Square, chatting to residents about their services, and answering customer queries. And they used the event to publicly lend its support to the Rotherham Standing Together Against Child Sexual Exploitation campaign.

Joy Devine, Operations Manager at First, joined colleagues on the day.

She said: “First is proud to stand together with our partners in Rotherham and support this important campaign.

“Our staff live and work across our local area and play a valuable role in supporting our communities. Part of this responsibility includes joining other organisations in looking out for signs of child sexual exploitation. Only together can we help to eradicate this terrible crime.”

Already over 80 organisations have made a commitment to lend their support to the campaign; raising awareness and understanding amongst their staff, volunteers, friends and families in making a public pledge to stand against child sexual exploitation.

Young people were brave enough to tell their story. Now the community is taking steps to make sure people are held to account for the failings of the past and that survivors of sexual abuse can begin to access the support that they need.

Joining the campaign is simple - go to and sign up. You will then be sent further details of how your organisation can become involved.

As an organisation, by joining the campaign, you commit to:

  • Taking a stand against child sexual exploitation in Rotherham
  • Showing your public support for the pledge by displaying the pledge sticker, including details of how anyone can report concerns
  • Making sure your staff or volunteers understand how child sexual exploitation can happen - and know how to report

There is a single point of contact for all victims and survivors of child sexual exploitation in Rotherham. Phone 0800 7319 256 (free from a landline) or email Both services are confidential and staffed 24 hours-a-day, seven days a week.

If you are concerned for the safety of a young person contact 101 (999 in an emergency).